· Li Cun: Exemption from purchase tax should give local brand opportunities
Starting from September 1st, buying new energy vehicles is exempt from purchase tax! Ball Mill Grinding Ball,Grinding Ball For Mining,Forging Steel Balls,Forged Grinding Ball SHANDONG SHENGYE GRINDING BALL CO., LTD , https://www.sygrindingball.com
Although the relevant departments are exempted from vehicle purchase tax for pure electric vehicles that are licensed to sell in China (including imports) and eligible plug-in (including extended-program) hybrid and fuel cell three-class new energy vehicles, according to the reporter Understand that the first batch of 113 models are all self-owned brands.
It can be said that in the face of the good news that new energy vehicles are exempt from purchase tax, independent brands are considered to be the best people in the world. Because hot imported new energy vehicles like Tesla and Prius are not in the first catalog.
In the first seven months of domestic new energy vehicle sales, and from the feedback from the market, the sales of new energy vehicles in the first seven months of this year exceeded 20,000, and the advantages of independent brands were outstanding. The first-ranked BYD-Qin hybrid vehicle sold 6,457 units in the previous July, and sold more than 1,100 units in July alone. The second-ranked Chery QQ pure electric car also took out 3,540 transcripts in the previous July. The third-ranked Camry Zunrui plug-in hybrid vehicle sold only 10 more than the second place, which was mainly due to the policy stimulus of Guangzhou Auto after the purchase limit. The fourth and fifth Zhongtai E20 and BYD e6 two pure electric vehicles, the previous July sales also reached 2,131 and 1,597 vehicles.
Among them, the top five independent brands accounted for 4, BYD alone two yuan, the previous July total sales of more than 8,000 vehicles, accounting for more than 40% of the entire sale of new energy vehicles. Exemption from the purchase tax will undoubtedly benefit BYD, Chery and Zotye in the early deployment of the new energy vehicle market.
Take the Qin model in Shanghai as an example: the state subsidy + Shanghai local subsidy totals 63.25 million yuan, the cost of the card is about 70,000 yuan, and the tax province is more than 10,000 yuan. This can save a total of 140,000 yuan. Greatly reduce the cost of car purchases for consumers. This also makes Qin's orders in Shanghai close to 2,500, and it is said that Qin still has more than 8,500 orders not delivered in the country.
After exemption from purchase tax, it is conceivable that the new energy vehicle market will set off a new round of market attention. However, the actual sales situation still needs the support of all sectors of society. Data show that from 2011 to the first half of 2013, the domestic sales of new energy vehicles was only 24,000, and the sales volume of domestic new energy vehicles in the first seven months of this year has exceeded the cumulative sales of the previous two years, an increase of 280%.
The first batch of exempted purchase tax catalogues, most of which are about 100,000-200,000 yuan of new energy vehicles, after the exemption, consumers can save about 10,000 yuan. More importantly, this policy is not a temporary rise, nor a one-year transition period, but from September 1, 2014 to December 31, 2017, for almost three and a half years, these costs can offset most of the time. The cost of the battery has further increased the price/performance ratio of these models, which has long-term stimulation of the desire for new energy vehicles.
However, although the first batch of catalogues are purely self-owned brand new energy vehicles, the policy stipulates that it includes imported models. However, for new energy vehicles that are starting, it is unreasonable to reduce the purchase tax on imported pure electric vehicles. It should support more independent brands of self-developed new energy vehicles, so that they can achieve self-owned brand corner overtaking. As a new market threshold, new energy vehicles are also the only opportunity for Chinese auto brand joint ventures to rise in the past 30 years.
In any case, there is still a long way to go before new energy vehicles enter the homes of ordinary people. Exemption from purchase tax is only the beginning, and independent brands have to seize this opportunity!