Lightweight school bus market competes with commercial vehicle companies


For the promotion of school buses, during the national two sessions this year, many deputies to the National People's Congress proposed that the state should increase its investment. Tang Yuxiang, deputy to the National People's Congress and president of Zhengzhou Yutong Group Co., Ltd., also mentioned the school bus market in an interview: “In the school bus market of 5.5 meters or above, Yutong expects this year's growth to exceed 40%; while the school bus with a size of 6 meters or more is approximately 3.8 Millions."

For bus manufacturers, the rapid growth of the school bus market naturally arouses their attention. According to the reporter, many companies currently value the potential of light school buses.

The main models in school bus sales

The issue of student safety has always been a concern of all walks of life, especially the frequent occurrence of school bus accidents in recent years, which has caused the community to pay more attention to the safety of students going to school and on the way to school. On April 10, 2012, the State Council officially promulgated the "Regulations on School Bus Safety Management." Three weeks later, the National Standards Commission issued the "Technical Conditions for Special School Bus Safety." Since the introduction of policies and regulations, many commercial vehicle companies have launched their own dedicated school buses, with strong input and rapid research and development, which is indeed exciting.

The person in charge of Nanjing Iveco told the reporter that the “Professional School Bus Safety Technical Conditions” promulgated by the National Standards Committee paid more attention to the safety performance of vehicles, the humanization of vehicle configurations, and the operability of vehicle safety management. On the technical level alone, the "standard" put forward to the school bus upgrade requirements are not high, the existing technology of most car companies can meet these conditions.

Under the common concern of the whole society, the sales of school buses in China have increased significantly in 2012. Of the 50 companies that were counted by China Bus Statistical Information Network, 31 schools had school buses sold, and in 2012, school buses sold more than 5 meters totaled 25,695 vehicles. It is worth noting that, in all school buses, the 5 to 8 meter school bus is the main sales model. Li Tongsheng, Minister of Culture and Sports of Zhongtong Bus Brands, told the reporter that Zhongtong Bus sold more than 2,000 buses in 2012, and only 5 meters and 6 meters of school buses sold more than 1,000 vehicles. Passengers of this length are classified as light buses according to the classification criteria.

Lightweight school bus highlights its competitive advantage

It is understood that light school buses are welcomed by the market and are related to the current state subsidy policy and the characteristics of urban demand. At present, many of the subjects who purchase school buses are private kindergartens. The use of light school buses is relatively inexpensive, and it is also convenient for shuttles and stops in cities. It is especially adaptable to smaller kindergartens. In many cities in China, most primary and secondary schools are not built on convenient roads. Not to mention the large and medium-sized school buses (20 and 20 or more) are struggling in first-tier cities such as Beijing, Shanghai and Guangzhou. “Some schools are located in deep alleys. Under such circumstances, the role of large school buses will be greatly reduced. Because the alley is very narrow, large school buses can only be parked at the alley, and students need to go a long way when they go out of school. If the school bus is a small school bus, this problem can be solved very well, and the car can be directly opened to the school gate to facilitate student travel. Moreover, the requirements for the driver of the large passenger bus are relatively high, and the operating unit responds accordingly. Land will need to pay more manpower costs." SAIC Chase relevant person in charge told reporters.

As a leading company in domestic school bus production, Yutong has earlier introduced the concept of B as a school bus, which is actually a light school bus. Recently, Nanjing Iveco organized a charity event in Qingdao, using a light school bus that is less than seven meters in length.

In fact, compared with the large and medium-sized cities with convenient traffic environment, children in rural areas need a safe school bus to pick them up and go to school, and the “hard-hit areas” where school bus accidents frequently occur are also precisely in rural towns where traffic is inconvenient. area. Rural roads are rough and uneven, roads are uneven, and passability is poor. There are many restrictions on the length and width of vehicles. The characteristics of the light school buses make them suitable for driving here. In addition, taking into account the actual situation of China’s social development, national policies also tend to encourage the development of school buses in rural areas and townships and provide more financial support for rural schools and township school buses. This is also the reason why companies are concerned about light school buses.

Compared with those who are concerned about the operation of school buses in big cities, Nanjing Iveco pays more attention to the overall adaptability of school buses in rural villages on the third and fourth line. To this end, Nanjing Iveco conducted thousands of field tests and simulation tests, and continuously adjusted and improved vehicle adaptability in accordance with various possible road conditions.

Nanjing Iveco, as the earliest vehicle manufacturing company participating in the drafting of China's school bus standards, has made several high-level safety tests through thorough investigations of road conditions in China's urban and rural areas and product adaptive development through road tests in the alpine plateau and high-temperature, high-humidity environment. , pass and economy primary and secondary school bus.

In 2002, the Beijing municipal government took the lead in the provision of 133 Iveco school buses for rural boarding schools; in December 2003, the Nanjing municipal government allocated 82 Iveco school buses for remote primary schools in rural areas; in March 2008, the government of Xinzhou City, Shanxi Province, was subordinate to 6 schools. The rural boarding school at the County Board of Education is equipped with 30 Nanjing Iveco professional school buses as its special school bus for boarding and boarding students. The Nanjing Iveco School Bus has undergone a decade of research and continuous optimization of safety driving performance. It has been recognized by numerous educational institutions and teachers and students of primary and secondary schools.

The prodigy school bus that Changan Bus released earlier this year is also among the light school buses. Its sales target is over 2,000 units, which is close to the total sales of the company's school buses in 2012. The Dragon Boat School Bus launched by Suzhou Jinlong Hager has also been welcomed by users.

More demand for services

However, compared to school buses operating in cities, the school buses are facing more difficulties in their rural operations.

In addition to the production of qualified school buses, enterprises must objectively analyze and provide comprehensive supporting service measures on the road conditions, cost of operations, and the timeliness and convenience of vehicle maintenance. At present, the purchase of school buses is based on government funding, government subsidies, and school self-purchase. School buses in rural town schools are basically funded by the government.

“On the face of it, the government’s 'paying for orders' seems to solve the problem of children’s school safety. However, to really realize 'school bus going to the countryside', selling school buses is just the first step of Nanjing Iveco. When the school bus arrives, We also need to consider the convenience of the after-sales service of vehicles, which is particularly important for rural elementary schools that are relatively backward in terms of economic conditions.Nanjing Iveco currently has more than 250 service outlets nationwide, and it can also provide the world's leading 'service train' initiative. , home, fast professional services.” Nanjing Iveco sales company related sources told reporters. It is reported that Nanjing Iveco will also carry out a series of supporting service measures, including professional training for school bus drivers, counseling students with schools, and how to save themselves when accidents occur.



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