The automobile market has set a new political effect in the year

For the fourth quarter and the overall situation of the auto market this year, some car companies believe that the impact of the new energy-saving subsidy models on the overall automobile market or individual enterprises should not be too great.

Industry insiders believe that the impact should be more prominent next year. If no new favorable policies are introduced, the New Energy Conservation Subsidy will “ferment” and continue to affect the sales performance of 1.6-liter and lower models.

The impact is not significant during the year "This year should not have much impact." A car company person told the "First Financial Daily" that the overall situation of the auto market this year has been basically set, the year will have negative growth or within 5% of the growth As a result, the impact of energy-saving subsidies on the industry and the company will not be too great.

Especially at the end of September, before the switch between the old and new policies, the auto market has set off a small upsurge. The consumption potential of small-displacement models has largely been released.

Judging from the actual situation of the terminal, many car companies have taken measures to increase preferential treatment for subsidy-removed vehicles, and used subsidies to replace the 3,000 yuan subsidy. This to a certain extent also offsets the impact of subsidy cancellation on the auto market.

The energy-saving subsidies introduced in June last year will have a medium-term effect on the 2010 automobile market. Moreover, as more and more models are selected, the energy-saving subsidy policy will eventually become a general-purpose policy for the auto market, losing the original purpose of energy-saving guidance. According to statistics, from June last year to August of this year, the production of energy-saving models accounted for 53% of the production of models with 1.6 liters or less.

The energy-saving subsidy models announced this time are the first models to be launched after the implementation of the new standard, and there are only 49 models, which is about 12% of the original models. The market effects caused by energy-saving vehicle subsidies will certainly not be as obvious as before.

However, analyst Zhang Zhiyong told reporters that the downturn in the auto market has the greatest impact on mid- to low-end models, while the dominant market for self-owned brands is mainly concentrated at 1.6 liters and below. The significant reduction in self-owned brand energy-saving models may increase the market’s decline. momentum.

According to the published list of energy-saving models, the number of self-owned brand energy-saving models has been reduced from the previous 252 models to the current 22 models, and almost all of them are low-end manual models.

The follow-up guiding role highlights “Do not underestimate this 3,000 yuan! The impact on the auto market is the most direct.” When talking about the impact of energy subsidies on the auto market, a host factory worker once told reporters that ordinary consumers can buy two or three Thousands of dollars are looking for relations.

Although the impact on the auto market this year will not be too big, this may lead to further differentiation in the auto market competition pattern. Zhang Zhiyong stated that in the future market competition pattern, the German and US Departments that have taken the lead this year will be able to further expand their market advantage under the brand demonstration role of energy-saving subsidies.

In the long run, new energy-saving subsidies will be more attractive to consumers. This will lead more and more companies to accelerate the introduction and research and development of energy-saving technologies and pay more attention to improving the performance of traditional gasoline engine engines.

A relevant person of the car company that could not be included in the report told this reporter that the company is considering coping strategies. In the design of the vehicle, comprehensive consideration will be given to the product's energy conservation subsidy list.

The energy-saving subsidy policy plus the fuel-level limit for passenger cars in the third phase, which will be implemented next year, are also increasing fuel efficiency. Among them, turbocharging technology is very popular.

At present, the demonstration effect of turbocharging in the industry has begun to appear. In addition to Volkswagen, more and more companies are adopting turbocharger technology. In the self-owned brand camp, BYD has introduced the 1.5T turbocharged model G6 and Great Wall Motor’s 1.5T turbocharged engine has also announced mass production. In the joint venture camp, Dongfeng Nissan and Shanghai GM also introduced turbocharged models one after another. According to industry sources, Toyota, which has been promoting hybrid technology, is also considering turbocharging.